Leading Russian and foreign companies discussed how to make airplane flights more pleasant and comfortable. Improved service and quality of services on aircrafts and civil aviation were devoted to the third international forum SKYSERVICE 2018. The work of the forum in Moscow was opened by the CEO of Aeroflot Vitaly Saveliev. The opening ceremony was also attended by Russian celebrities who are regular customers of the airlines. Chulpan Khamatova, Tina Kandelaki, Philip Chirokov, Andrey Malakhov have become the favorite customers of the airline the confessions of flight attendants.
Deputy General Director for work with clients of Aeroflot Vadim Zingman presented the well-known frequent flyer, whose concern and recommendations communication with flight attendants help airlines to improve service. On the eve of the Forum the flight attendants of some airlines SKYSERVICE 2018 participants answered two questions: “Who is your favorite passenger?” and “Why?”. According to polls, the winners among frequent flyer steel Margarita Simonyan, the respondents awarded a nomination “For development of the most popular menu”, Chulpan Khamatova became “the flying actress”, Philip – “the musical passenger,” Tina Kandelaki noted as “the Most athletic passenger”, and as “The sports traveller” – Andrey Malakhov, Viktor Drobysh was “The flying composer”, and Mikhail Galustyan — “the Most cheerful passenger”.
In addition to leading the national carrier at the forum was attended by more than 40 airlines and 50 service providers: the event became the most representative in its history. The main topics of discussion at SKYSERVICE 2018 began the transformation of marketing tools in a digital economy, increasing the level of service and sales on Board civil aircraft by advanced technology.
The Forum was organized by Russia’s largest company operating in the field of catering services for air passengers, the largest Russian manufacturer of in-flight catering – Aeromar, a subsidiary of JSC “Aeroflot”. The contribution of CJSC “Aeromar” in the development of premium services said General Director of “Aeroflot”, speaking at the opening of the forum. “Effective partnership with CJSC Aeromar allows us to rely on onboard service as one of the competitive advantages”, – said Vitaly Saveliev. He also noted that thanks to the constant improvement of the quality of service on Board Aeroflot managed after a thirty year break to regain his place in the world aviation elite. “In 2017, Aeroflot and subsidiary airlines transported more than 50 million people, which is allowed to be in the TOP 20 air groups of the world in passenger traffic,” – said Saveliev.
Within SKYSERVICE 2018 themed practical workshops, training, speeches of authoritative experts in the field of marketing, catering, awards, and presentations.